OOTY Advertising Policy

    At OOTY, we value transparency, fairness, and compliance in all advertising activities conducted on our platform. This Advertising Policy outlines the guidelines and requirements for manufacturers, sellers, and advertisers to ensure a positive and trustworthy experience for all users.

    1. Purpose

    This Advertising Policy establishes the standards for creating, displaying, and managing advertisements on the OOTY platform. It aims to:

    • Maintain a trustworthy and ethical marketplace
    • Ensure compliance with applicable laws and regulations
    • Promote a safe and respectful environment for all users

    2. Acceptable Advertisements

    • Relevance: All advertisements must be relevant to the products or services offered by the advertiser and align with OOTY's mission of showcasing Indian products.

    • Accuracy: Advertisements must be truthful and not mislead users through false claims, exaggerated benefits, or deceptive visuals.

    • Compliance: Advertisements must comply with all applicable laws, including intellectual property rights, consumer protection laws, and advertising standards.

    3. Prohibited Content

    The following types of content are strictly prohibited in advertisements on OOTY:

    • Illegal Products or Services: Ads promoting items or services that are illegal under applicable laws
    • Inappropriate Content: Ads containing hate speech, violence, adult content, or discriminatory language
    • Misleading Claims: Ads with false claims, unverified guarantees, or unrealistic expectations
    • Prohibited Items: Ads promoting restricted products as outlined in OOTY's seller policies, including counterfeit goods or unsafe items

    4. Advertising Guidelines

    • Visual Standards:

      • Use high-quality images and videos
      • Avoid using content that is blurry, offensive, or irrelevant

    • Text Standards:

      • Provide clear and concise descriptions
      • Avoid excessive capitalization, punctuation, or grammatical errors

    • Call-to-Action (CTA): Ads must include appropriate CTAs that reflect the advertised product or service

    • Targeting and Placement:

      • Ads must target appropriate audiences based on location, interests, and preferences
      • Ensure ad placements do not interfere with user experience

    5. Manufacturer Responsibilities

    Manufacturers advertising on OOTY are responsible for:

    • Ensuring the accuracy and compliance of their advertisements
    • Promptly updating advertisements if product details, pricing, or availability change
    • Addressing user inquiries or complaints related to their advertisements
    • Following all OOTY platform policies and guidelines

    6. OOTY's Role

    OOTY reserves the right to:

    • Review and approve all advertisements before they are displayed
    • Reject or remove ads that violate this policy or OOTY's values
    • Provide feedback or request modifications to advertisements to ensure compliance
    • Suspend or ban advertisers who repeatedly violate the Advertising Policy

    7. Sponsored Listings

    • Manufacturers can promote their products through sponsored listings for increased visibility
    • Sponsored listings are clearly marked to differentiate them from organic search results
    • Fees for sponsored listings are detailed in the Fees and Payments Document

    8. Reporting Violations

    Users can report advertisements that violate this policy by contacting OOTY support. All reports will be reviewed, and appropriate action will be taken.

    9. Consequences of Non-Compliance

    Failure to comply with this Advertising Policy may result in:

    • Removal of non-compliant advertisements
    • Suspension or termination of advertising privileges
    • Legal action for severe violations, including fraudulent or illegal activity

    10. Amendments

    OOTY reserves the right to update this Advertising Policy at any time. Changes will be communicated to all advertisers, and continued advertising on the platform constitutes acceptance of the revised policy.

    11. Contact Us

    For questions or assistance regarding advertisements, please contact us at:

    • Email: [support email/contact information]
    • Phone: [contact number]
    • Address: [OOTY office address]

    By adhering to this Advertising Policy, you help create a trustworthy and effective marketplace that benefits all participants.